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Last Updated
June 1, 2022

Facebook Offline Conversions by Logisy

To set up FB offline conversion, please do the following steps:

  1. Paste the Pragma code in your shop’s, shopify website
  2. Share Facebook business manager access_token with Pragma
  3. Share the pixel id with Pragma

1. Paste the Pragma code in your shop’s, shopify website

  1. Login to your shops shopify website
  2. Click on Settings


  1. Click on Checkout


  1. Scroll down till you find Additional scripts
  1. From the link below, copy and paste all  the code to additional script.(If there is existing code, go to the end of the line, press Enter and paste the below code).
    Click here for code
  1. Click on Save

2. Share Facebook Business Manager access_token to Pragma

  1. Login to Facebook Business Manager
  2. In the left navigation click on All tools (3 lines at the top)
  3. Click on Business Settings


  1. Select the pixel in the left nav bar and click on Settings.
  1. Click on Generate access token. Token will be generated, click on the token to copy. Save the copied token for future use.
  2. Share the access_token and pixel id with Pragma.

You have successfully completed the following:

  • Copied and pasted the Pragma code in your shopify website
  • Generated access_token token for a pixel in Facebook business manager
  • Shared access_token and pixel id with Pragma


That's it. All done :)

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