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Customer Trust Levers in Indian D2C: Beyond Discounts and Fast Delivery
8
min read

Discover the trust levers that truly drive conversions for Indian D2C shoppers. Learn how delivery clarity, returns confidence, UGC, and subtle personalisation reduce drop-offs and boost first-purchase trust.

December 20, 2025
The Future of COD in India: Decline or Evolution?
7
min read

COD is changing, not disappearing. Discover why Indian shoppers still prefer cash, how brands can cut COD RTO by 22–35%, and what the future of COD really looks like.

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Cross-Brand Campaign Learnings: What Indian D2C Can Borrow
8
min read

Cross-brand campaign learnings help Indian D2C brands avoid wasted spend, reduce audience fatigue, and improve engagement with proven behavioural and regional insights.

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Personalisation in Post-Order Communication: What Actually Works
7
min read

Personalised post-order communication reduces anxiety, builds trust, and cuts WISMO tickets. Learn what actually works to improve delivery clarity and repeat purchases.

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Perfecting Returns Management: Boost Customer Satisfaction & Reduce Costs
4
min read

A sound returns management process is absolutely worth the investment. As an ideal returns process sees an 18% increase in customer satisfaction and a over 5% decrease in overall costs. But engineering a returns management process can be a huge task.

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Reverse RTO Losses ASAP: Effective Strategies for D2C Businesses
3
min read

Discover how D2C businesses can swiftly reverse RTO losses. Minimize returns with proven strategies and boost your eCommerce success.

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Holiday Logistics Playbook for D2C Brands
3
min read

Preparing for the holiday shipping season? Yeah, that’s why we decided to step in and say that this project might require a pretty good logistics strategy. One that enables quick, timely, consistent, and reliable delivery for fulfilment.

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Hyper-Targeting in Marketing with Geospatial Analysis
2
min read

Unlock hyper-targeting potential with geospatial analysis. Learn how Pragma’s Geo Analysis tool can revolutionize your marketing and operational strategies

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Pragma’s Ultimate Holiday Cheat Sheet: Tips for D2C Brands
2
min read

Holidays come and go, so do the problems D2C businesses face during those days. But if you had a checklist that can be referred to, guiding you to optimise for the respective holidays, you can stay prepared.

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3rd Party Logistics: Key Insights & Business Considerations
3
min read

Explore the role of third-party logistics (3PL) in your business. Assess whether investing in 3PL services is worthwhile with Pragma’s expert insights

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