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Event-based journey templates for delivery-exception recovery
8
min read

Automate delivery-exception recovery with event-based journeys, real-time alerts, and workflows to reduce RTO, improve CX, and streamline operations

April 26, 2026
Using WhatsApp as canonical delivery promise: UX and compliance considerations
8
min read

Use WhatsApp as a delivery promise channel with clear UX, governance, and compliance to reduce disputes, improve trust, and align messaging with operations

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Template governance at scale: approvals, translations and fallback plans
7
min read

Manage template governance at scale with structured approvals, translations, and fallback plans to ensure compliance, consistency, and reliable messaging

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Migrating from siloed CRMs to a unified orchestration layer: a phased checklist
8
min read

Migrate from siloed CRMs to a unified orchestration layer with a phased checklist to improve data accuracy, workflows, and cross-team efficiency.

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Getting in Bed with ₹COD (Cash-on-delivery)
3
min read

Let's dive deep into “Getting in Bed with COD (Cash-on-delivery)”, and the data-backed reality of COD and why it’s slowly becoming the frenemy of ecommerce.

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Wrong Budgets and D2C India
4
min read

Learn how proper budgeting can drive growth for Indian D2C brands. Avoid pitfalls, enhance ROI, and maximize your 2024 strategy with data-driven insights.

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Performance of 500+ D2C Brands in India
2
min read

Performance report FY23 - how 500+ D2C Ecommerce Brands in India excelled with the aid of Pragma’s D2C Operating System

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Smart Segmentation X D2C brands in India
4
min read

Discover how D2C brands in India use smart segmentation for targeted marketing. Learn strategies, tools, and real-life examples to boost your sales.

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Location-based Hyper-targeting for D2C brands India
5
min read

Learn how D2C brands in India can use location-based hyper-targeting to boost conversions and reduce losses by tailoring marketing strategies to regional preferences

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Your D2C Brand Performance in FY2023: Insights & Market Trends
3
min read

Assess your D2C brand's performance in FY2023. Compare with market trends, and gain insights on digital engagement, customer satisfaction, and competitive strategies

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