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Why Carrier Escalations Fail and How to Fix Them
7
min read

Carrier escalations fail when triggered late, lack ownership, or miss evidence. Learn how to build reliable escalation systems that protect deliveries and revenue.

December 27, 2025
Using Data to Identify Pincode Clusters with High RTO Risk
7
min read

Identify high RTO risk pincodes with data driven analysis. Learn how to spot risky clusters, improve delivery success, reduce COD refusals, and protect margins.

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The Role of Automation in Handling Festival Season Surges
8
min read

Automation helps D2C brands handle festival surges by streamlining orders, routing and communication, preventing bottlenecks and protecting delivery SLAs.

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The Psychology of COD in Tier-2 & Tier-3 India
8
min read

Understand why Tier-2 and Tier-3 shoppers prefer COD, the psychology behind their payment choices, and how brands can build trust to lift prepaid adoption.

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Q1 2023 D2C Marketing Report: Key Trends and Insights
5
min read

The Q1 2023 D2C Marketing Report reveals that a majority of marketers are not optimally using technology. This year, video marketing emerged as a top priority, with 84% of organizations planning to invest in it. Also, an increased focus on social media and community building was observed.

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Reducing Drop-Offs: How to Cut Rates from 65% to 20% with Checkout
8
min read

he speed of checkout has a profound influence on D2C brands, particularly in the Indian market where patience is a luxury. Statistics show that rapid checkout systems, which significantly reduce checkout times and increase engagement rates, can retain more customers.

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Optimizing Returns & Checkout for E-Commerce Success in India
5
min read

This post discusses the importance of an effective return management system and a seamless checkout process for ecommerce businesses in India. It highlights how about 70% of shoppers abandon their carts due to complex checkout experiences, while the ecommerce returns rate stands at an average of 30-40%.

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Building an Effective Martech Stack for D2C Brands
15
min read

Discover the essential tools to build an effective Martech stack for D2C brands. Optimize your marketing efforts and enhance customer experiences

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Meta’s New Ad Targeting Strategies for D2C Brands: What You Need to Know
15
min read

Learn Meta’s latest ad targeting strategies for D2C brands. Optimize your marketing, reach your target audience, and boost sales with advanced targeting techniques

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15 Benefits of Using WhatsApp for Business
8
min read

WhatsApp Business is an effective tool for businesses to connect directly with their customers. It is especially popular in India, where it is used by over 15 million users, making it one of the largest markets for this app.

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