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Event-based journey templates for delivery-exception recovery
8
min read

Automate delivery-exception recovery with event-based journeys, real-time alerts, and workflows to reduce RTO, improve CX, and streamline operations

April 26, 2026
Using WhatsApp as canonical delivery promise: UX and compliance considerations
8
min read

Use WhatsApp as a delivery promise channel with clear UX, governance, and compliance to reduce disputes, improve trust, and align messaging with operations

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Template governance at scale: approvals, translations and fallback plans
7
min read

Manage template governance at scale with structured approvals, translations, and fallback plans to ensure compliance, consistency, and reliable messaging

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Migrating from siloed CRMs to a unified orchestration layer: a phased checklist
8
min read

Migrate from siloed CRMs to a unified orchestration layer with a phased checklist to improve data accuracy, workflows, and cross-team efficiency.

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Holiday Essentials for Brands: A Pragmatic Guide
2
min read

Get your brand holiday-ready with Pragma’s essential guide. From mastering your conversion funnel to predicting consumer behavior, this is everything you need for success

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Holiday Marketing Guide: Essential Tips for D2C Brands
15
min read

Prepare your D2C brand for success with our 2024 Holiday Marketing Guide. Discover essential strategies to perfect your holiday marketing calendar.

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How to Handle Abandoned Carts During Holiday Sales
4
min read

Abandoned carts are for those not prepared - Take action at every stage of customer interaction to avoid revenue loss this Holiday Season

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Why Online Brands Need Chatbots: Enhance Efficiency & Sales
3
min read

Use-case specific CHATBOTS is the way to go if you want to reduce expense, expand sales teams' bandwidth, and provide support 24/7.

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E-Commerce Marketing Automation: Top Benefits and Strategies
3
min read

Unlock the benefits of e-commerce marketing automation. Learn the best strategies to streamline your marketing efforts and drive business growth

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Product Marketing Guide: From Newbie to Pro
13
min read

Product Marketing has always been crucial. But the emphasis on it is greater during the Holiday Period...

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