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Customer Trust Levers in Indian D2C: Beyond Discounts and Fast Delivery
8
min read

Discover the trust levers that truly drive conversions for Indian D2C shoppers. Learn how delivery clarity, returns confidence, UGC, and subtle personalisation reduce drop-offs and boost first-purchase trust.

December 20, 2025
The Future of COD in India: Decline or Evolution?
7
min read

COD is changing, not disappearing. Discover why Indian shoppers still prefer cash, how brands can cut COD RTO by 22–35%, and what the future of COD really looks like.

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Cross-Brand Campaign Learnings: What Indian D2C Can Borrow
8
min read

Cross-brand campaign learnings help Indian D2C brands avoid wasted spend, reduce audience fatigue, and improve engagement with proven behavioural and regional insights.

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Personalisation in Post-Order Communication: What Actually Works
7
min read

Personalised post-order communication reduces anxiety, builds trust, and cuts WISMO tickets. Learn what actually works to improve delivery clarity and repeat purchases.

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How D2C Brands Can Prevent Cart Abandonment: Practical Strategies
15
min read

This is Stage 1 of drop-off, the very initial stage where potential customers backed-off due to lack of 1 or more details. Identifying what they are and answering those needs is how brands can avoid potential loss in revenue.

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